We are not about fire sales. Great brand name products don't need to be liquidated... but everyone likes a good deal. That's why there is FashionablyDiscounted.com. We offer fashionable, trendy, great quality products at very good prices. How do we know these prices are good? We do daily comparison shopping at our competition and make sure we go an extra mile to get you the best price. We ship from warehouses in U.S.A. We sell only genuine brand name products. We treat our customers with respect and courtesy. Along with our 30 day hassle free return policy, you will find our store a pleasure to deal with. Guaranteed.